Rohit Prabhakar

I build agentic revenue systems for Fortune 50 companies

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AI · CMO Leadership · Digital Transformation · Revenue Growth

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Every article here is built around a single conviction: that the intersection of AI, commercial instinct, and customer obsession is where the next era of growth gets decided. These are not opinions. They are patterns observed across $1.7B+ in outcomes.

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Market-of-One

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The Broken Promise: Personalization Has Been Lying to You for Thirty Years Market-of-One
25 Mar 2026 · 7 min read

The Broken Promise: Personalization Has Been Lying to You for Thirty Years

Personalization has been lying to you for thirty years. Every brand claims it. Every platform sells it. Every conference deck has a slide about it. And yet the data tells a story the industry refuses to say out loud: after three decades and hundreds of billions in investment, personalization is still mostly theater. In 1993, […]

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Rohit Prabhakar.

CMO · CDO · Transformation Leader.
Building growth engines where commercial instinct meets AI.

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